It’s been a rollercoaster start to our young business—six months today since we went live!—with Casting Offices, Agents, and Artists signing up in great numbers. We’ve had some truly heartwarming feedback from all sides… one person even went so far as to call Altai a gift to the industry! Some of our unrepresented artists have reportedly been approached by agents who discovered them through the Altai Directory, which is wonderful news. And now that the briefs are starting to pick up speed, we’re excited to keep bringing our customers a steady stream of improvements.
Since launch, we’ve already rolled out a number of enhancements to the platform. Casting offices and agents have very complex workflows and intense time pressures, so a good portion of our focus has been on helping them process their first briefs while we refine the user experience. We’ve made countless smaller improvements over the past few weeks—too many to list here—and are diligently working through our backlog as quickly as we can.
In parallel, we’ve also been laying the groundwork for one of our biggest feature rollouts yet, focusing on “Live and Online” sessions that are built directly into Altai. Not only are we introducing a Waiting Room feature tailored to Casting Office needs, we’ve also partnered with Dolby to deliver a major upgrade to session and recording quality. This is a huge improvement over footage captured with other online video tools, giving artists the best possible opportunity to showcase their craft. Last but not least, we’re close to launching a new pinned-user feature to help Casting capture and combine audio and video as needed, and present artists’ work in the best possible light.
What’s next? Well, we’re obsessed with customer feedback, and we’ll continue to make that our top priority. You can expect a steady stream of improvements in the weeks and months ahead, all aimed at delivering the best possible user experience. Development of a smartphone app is also coming into view.
We’d like to take this opportunity to say a big thank you to everyone who’s placed their faith in us. Together, we’re hoping to unlock new and exciting opportunities across the entire industry. And if you have any questions or comments in the meantime, we’re all ears.
Josh and Renee
